Market intelligence
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Mapfry Team
em
Jan 9, 2025
A niche to call your own
How to measure a market and understand if there is a niche to be explored.
Mapfry Team
em
Jan 9, 2025
Follow Renda
Retail chains use income class information to define their strategies
João Caetano
em
Jan 9, 2025
What is not Geomarketing
Many sites misdescribe Geomarketing, providing examples of applications that are completely disconnected from reality.
João Caetano
em
Jan 9, 2025
The Future of Faria Lima
New Post-Pandemic Geographies. Trends and future for the city of São Paulo.
João Caetano
em
Jan 9, 2025
The awakening of Geomarketing
Geomarketing Theorems: Central Place Theory, Gravitational Law of Retail, Geographic Marketing. The Cold War and the range of nuclear explosions.
João Caetano
em
Jan 7, 2025
The awakening of the dormitory cities
Interior cities are growing with the arrival of professionals who work from home offices.
Mapfry Team
em
Jan 7, 2025
Continuous expansion
The interview with the CEO of the pharmacy chain Raia Drogasil is an expansion class with which he always understands and gets it right
Mapfry Team
em
Jan 7, 2025
The Future of Location Analysis
For those who want to optimize their branch network, find promising new locations, or simply understand their market better
Mapfry Team
em
Jan 7, 2025
Market niches
Niches are market opportunities that have not yet been explored.
Mapfry Team
em
Jan 7, 2025
Business Geography Books
A list of publications related to Geomarketing to increase your analytical power.