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João Caetano
em
Jan 9, 2025
The Future of Faria Lima
New Post-Pandemic Geographies. Trends and future for the city of São Paulo.
João Caetano
em
May 2, 2026
The awakening of Geomarketing
Geomarketing Theorems: Central Place Theory, Gravitational Law of Retail, Geographic Marketing. The Cold War and the range of nuclear explosions.
Mapfry Team
em
May 2, 2026
Analysis methodology for franchises
Use Mapfry to plan and execute your expansion process
João Caetano
em
May 2, 2026
Is market potential a zero-sum game?
How the market can be expanded through innovation and value creation
Mapfry Team
em
Jan 9, 2025
Best cities to have kids
Extensive study offers valuable insights for a society experiencing the consequences of the sharp drop in the birth rate
João Caetano
em
Jan 7, 2025
Industry and retail in a new season
How a trend takes shape and how much the song Take It For Her was a premonition of a movement.
João Caetano
em
Jan 7, 2025
Como o Geomarketing começou
Geomarketing no início dos tempos. Despertar da Inteligência Espacial e seus desdobramentos.
João Caetano
em
Jan 7, 2025
How to define the attractiveness of a store?
Maslow's pyramid is an important resource for estimating reach
Mapfry Team
em
Jan 7, 2025
Databases for market research
Manual for using the information available on Mapfry.
Mapfry Team
em
Jan 7, 2025
Geomarketing for franchises
Criteria that franchises must use to design the territories of their franchisees.