Exploring New Territories
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João Caetano
em
Jan 9, 2025
Market trends for 2024
Market forecasts and the logics that led to them
João Caetano
em
Jan 9, 2025
How much is Business Geography worth?
One point interests a lot of people, two points interest much more.
Leandro Gregorio
em
Jan 9, 2025
Digital marketing doesn't always work
Geomarketing integrates digital marketing at the local level.
João Caetano
em
Jan 9, 2025
The retail of the future
Considerations regarding the key insights presented at the ABF post-NRF 2023 event.
Mapfry Team
em
Jan 9, 2025
Quick Guide to Store Market Fit
You must learn what the characteristics of your current market are to look for them elsewhere.
Mapfry Team
em
Jan 7, 2025
The era of open expansion
New technologies make it possible to open up expansion intelligence to other partners.
João Caetano
em
Jan 7, 2025
Brands must keep up with the changes of generations
Consumer segmentation is no longer an option and is a necessity
João Caetano
em
Jan 7, 2025
The new Franchise Law and Big Brother Brazil
The new Franchise Law (13,966/19) encourages franchisor networks to be more careful in their geographical expansion.
Mapfry Team
em
Jan 7, 2025
Evolving segmentation
Know how to divide the territory and conquer it.
Mapfry Team
em
Jan 7, 2025
Batcomputer
Understand the incredible similarities between the Batcomputer and the Mapfry platform