Data from the Portuguese Census

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As part of the official mission organized by Ministry of Foreign Affairs of Brazil, Apex and Sebrae, which aimed to bring the best of Brazilian technology to the event and strengthen the country's influence on the global technology scene, we were present at Web Summit Lisbon 2024, which took place between November 11 and 14.

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Presenting exclusive insights from the Portuguese Census

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Driven by the expansion of Brazilian companies to Europe, we implemented the most recent data from Census of Portugal on our platform, in order to assist companies in the sectors of Retalho, franchising and others making strategic decisions about growth and expansion.

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“It was an honor to be part of this official mission, representing the best of Brazilian technology at the Web Summit. Brazilian companies were fundamental to our expansion in Europe, and we are thrilled to share our expertise in geomarketing combined with the latest data from Portugal.”

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João Caetano, CEO of Mapfry.

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ABF Business Mission in partnership with Apex

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Before the Web Summit, between November 4 and 8, we also participated in ABF Business Mission in partnership with Apex-Brazil.

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This mission reinforces our commitment to supporting Brazilian franchises in their international expansion, providing valuable insights for strategic growth decisions.

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Available information for Portugal 🇵🇹

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• Total Population
• Population by Age
• Total Households
• Households by Acquisition
  • Own
  • Leased
• Residents by Household
  • 1 to 2 residents
  • 3 to 4 residents
  • 5 or more residents
• Households by type
  • residence
  • Appartment

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Next steps

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Integrate information from the Spanish Census 🇪🇸

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We are planning the development of specific components for information from the Portuguese and Spanish Census 🇵🇹 🇪🇸

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Development of unique information:

• Family Income Projection 💶
• Trade Flow Areas 🏪
• Market Segmentation 👨 ‍ 👩 ‍ 👧

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