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Why is Geomarketing more used by large companies?

Those who don't grow are shrinking

The famous photo showing how large corporations like Apple, Microsoft, Disney, Amazon, and others started out in garages shows that every big company was once small.

A Metáfora da Garagem

You can assemble a stack of books from here to the Moon with secrets and formulas that explain how your company can also be as big as Amazon.

But in reality, there is a gap between large companies and small and medium-sized companies.

That barrier is time dedicated to creativity.

While minors are required to dedicate a lot of energy to trivial aspects of accounting, legislation, working capital management and so many other management disciplines, in large companies there are professionals who can concentrate on their activities without worrying about any of this.

Geomarketing is a cross-cutting discipline already in its name that combines geography and marketing, plus economics, urban planning, demography, and statistics, to keep the main ones.

A good analysis depends on experience and focus.

Now, try to articulate it all and still touch on a company's daily operational issues to see if it works.

This lack of time and focus is the biggest barrier not only for Geomarketing, but for several other practices that take companies to the next level.

For this reason, we believe so much in the role of consultants, specialized professionals who are used to relating the various elements of an analysis with the reality of small and medium-sized companies.

This format is a true bridge over the gap, since experience and analysis time can be brought from outside, while the company does not neglect anything in its daily life.

As more projects are carried out, some stages of analysis become more familiar and can be incorporated into the company's routine, in a natural evolution that occurs with the support of consultants.

There's no time to waste, no room for excuses, the time to act is now or your small and medium business will be smaller than those that are accelerating in the right direction.

Enter contact our specialists and understand what can be done today.

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